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>> Care Franchises > Home Instead Senior Care |
Home Instead Senior Care is a
very successful business...but we are more than just a business.
The work we do makes a significant difference to our clients, helping them stay in their
homes as long as possible. In doing so, we've created superb business opportunities for
our franchise owners.
Home Instead Senior Care is the world leader in providing non-medical care for older
people. From a couple of hours a week to 24 hours a day our services are designed for
people who need a little help to live independently.
These services include companionship, house keeping, personal care, meal preparation,
medication reminders, local transportation and help with shopping and errands. We also
provide respite and convalescence care.
A Growing Market
Home Instead Senior Care operates in a rapidly growing sector. The UK population is aging rapidly and there is a strong desire by both the government and voluntary sectors to assist people to remain at home, living independently, for as long as possible. We believe we are uniquely positioned to benefit from this need whilst providing a valuable service to our clients.
The World Leader
We have been recognised as the industry leader in providing non medical care to older people by franchise and care experts, organisations and publications around the world. Today we are an international company with over 750 independently owned and operated franchises throughout the United Kingdom, Ireland, Portugal, Spain, Switzerland, the United States, Canada, Japan, Korea, Australia and New Zealand. For 2007, global revenues for the Home Instead Senior Care network are projected to exceed US $550 million.
We aim to maintain our reputation as the most well respected brand in the industry through
smart, controlled growth. We only recruit franchisees who have the ambition to grow a
successful business and the passion to provide the highest quality of service to older
people.
A Leader in Franchise Owner Satisfaction
Franchise Business Review's 2007 Franchise 50 Awards
FBR recently administered owner-satisfaction surveys to more than 300 US based franchising
companies, using the results to compile its prestigious "Franchise 50" ranking
for 2007 - a listing in which the Home Instead Senior Care network placed second overall,
and first in the FBR home-care category. Whilst these results refer to our US operations
the same attention to detail and systems have been applied in the UK and Ireland and we
are very proud of the quality of operations we run in these countries. We have also spent
considerable time and resources adapting our processes, procedures and materials for the
local markets and in Ireland we have recently won the Best Emerging Franchise Award whilst
in the UK we were a finalist for the Best Franchisee Launch Programme.
Here are some of the individual survey results - obtained from more than 200 Home Instead
Senior Care business owners:
88 percent rated the ongoing training and support provided by the Home Office as
"very good" or "excellent."
95 percent of these owners said the quality of senior care services provided by the Home
Instead Senior Care network is "very good" or "excellent."
93 percent rated their franchises as being "very good" or "excellent"
as compared to their local competitors.
91 percent rated the long-term growth prospects for their business as "very
good" or "excellent."
On an overall basis, 91 percent rated the Home Instead Senior Care franchise network and
the business opportunities it provides as "very good" or "excellent."
When asked if they "would do it over again," 90 percent of these owners said
they would be likely to once again purchase a Home Instead Senior Care franchise.
Training and Support
Training
Our pre-training, training and post-training phases
are all designed to put new franchise owners on a fast track.
Our Pre-Training programme guides new owners through all the necessary business start-up
requirements. This enables the focus of franchise training to be on the systems,
procedures and operations required to run a successful franchise business. After leaving
our training sessions, our new Business Coaches will provide owners with intensive
follow-up support in their start-up phase. This is complimented by regular field visits
from our experienced franchise support team. Extensive training is provided hence no
previous care experience is required.
Support
Marketing, Networking and Public Relations
We provide our franchise owners with state-of-the-art tools to promote their business. No other company provides the quantity and quality of materials to enable the marketing and promotion of the Home Instead Senior Care brand.
Our Support Package includes:
Intensive training in operating a Home Instead
Senior Care franchise.
Use of the Home Instead Senior Care Brand within an exclusive territory.
Market leading on-going support.
Regular updates and advice with regard to legislation changes.
Market leading training for Care Managers, CAREGivers and other employees.
Award winning Alzheimer's and Dementia care training.
Benchmarking information from other franchisees and business growth models.
Customisable templates for key activities and processes.
Automated Criminal Record checks.
Regular conferences and workshops, regionally and nationally to share best practice and
provide ongoing training
Marketing materials, brochures, customisable advertisement and recruitment templates.
Job descriptions, interview questions, employment contracts and policies.
Office supplies and a large range of promotional materials at discounted rates.
PR support both locally and nationally.
We are continually developing new and innovative tools and techniques to deliver the Home
Instead Senior Care message.
Care Franchise Wins Two Major Awards
Leading Care Franchise Home Instead Senior Care last night won the Dignity In Care Award at the North West Regional Final of the Health and Social Care Awards. These are the flagship awards of the Department of Health and National Health Service. This is the second major award that Home Instead has won this month. On the 4th April they were awarded the Best International Franchise Expansion Programme at the Franchise Marketing Awards in London.
Home Instead Senior Care launched its UK operations in 2005 and has since expanded to 32 offices across the UK and Ireland. Founded 14 years ago, Home Instead now has more than 800 offices across the UK, Ireland, Germany, Switzerland, Portugal, Canada, Spain, Korea, the United States, Japan, New Zealand and Australia. The company has been recognised as the world's leading provider of non-medical care for older people. Trevor Brocklebank, Managing Director of Home Instead Senior Care in the UK, said 'I am delighted to win two such prestigious awards. It is a fantastic reflection of both the quality of our business model and the quality of the care we provide. Combined they provide our owners with the ability to build a large and profitable business that make a significant difference in their community. It also demonstrates the success of our existing owners and I am very proud of what they have achieved.' For more information about Home instead Senior Care please call Paul Edden on 01244 852693 or visit www.homeinstead.co.uk.
Financial Information
Franchise Fee: £29,750 + VAT
Minimum Personal Investment: £18,500
Maximum Total Investment: £50,000 - £65,000
We have established excellent relationships with major UK Banks and can facilitate a
meeting with franchising experts who will be able to provide guidance and assistance with
funding options.
Our Initial Package includes:
Extensive Training at our National Office for
franchise owners and your Care Manager
Extensive business start-up support in your territory
Assistance with CSCI application and compliance
Initial PR assistance with launching your business
An extensive supply of marketing materials unparalleled for quality and quantity
DVDs to ensure compliance with national minimum standards.
Assistance with CSCI registration.
Detailed processes and procedures to enable you to deliver the highest quality of care to
your clients
A license to use our Innovative proprietary software.
Who's Ideal for Us
We know that our proven business model works, so finding the right owners is very important to us. They come from all walks of life and backgrounds, but we only award franchises to those who are willing to be involved in the business full-time. Also, while we can teach you to run a successful care business, our owners also must have a passion to make a difference in the lives of the elderly and be prepared to work hard to establish and run their business.
Typically our franchise owners are;
Competitive
Caring
At ease dealing with older people
Hard working
Passionate about making a difference
Have good people skills
And want to run their own business
Testimonials
"Previously, I had an excellent job as a manager in nursing, but professionally, I'm looking for autonomy-the ability to make my own decisions. With Home Instead Senior Care, you can do that with the support of the National Office, who help you build your business. Home Instead Senior Care's business model is tried, tested, and replicable - something that's been continuously modified and refined through the years. For me, the reward personally and professionally is that I can say to myself, 'I did this and I made a difference in my community”.
Catharine Chalton
”I have been delighted with the support I have received and the initial training course was outstanding. I have been able to confidently establish my business and rapidly generate revenue with the assistance of a carefully trained support team who are there to help you. My previous role as an Account Director meant my work was always focused around the next target and my day seemed to primarily involve pushing the dot up the graph. Now I can not only significantly increase my income but also provide a valuable and much needed service to people in my area”.
Steve Williams
If Home Instead sounds like the franchise opportunity for you complete the short form below to find out more: